Army National Guard Campaign
The launch of the Army National Guard Take On Your Legacy integrated marketing campaign. Featuring an abundance of materials captured from a 4 day shoot. A Gold ADDY award winning microsite design and silver ADDY award winning social media and a drip email campaign.
This campaign received an enormous amount of traffic, leading a prospect to be 4 times more likely to sign up.
I supported the launch of this campaign as the content shoot photographer, Art Director for the microsite and Designer for social media items and emails.